Tuesday, March 23, 2010

Isabel Toledo X Payless


Zac Posen & Saks. Vera Wang & Kohls. Rachel Roy & Macy's. Every other designer and Target. What do this relationships signify? The move of well known designers creating diffusion lines for the masses. A great idea that is showing promise and the fashion industry is noticing its significance, especially in light of the economic atmosphere.

It appears that another designer has taken notice and is joining the bandwagon. Following in the steps of Christian Siriano and Alice + Olivia, Isabel Toledo will be designing a diffusion line for Payless. After gaining notoriety with Michelle Obama's Inaugural ensemble, Isabel is in the works with Payless to launch a diffusion line in September of shoes under $40 bucks. The line will include flats, square heels and trendy goloshes, whatever that means.
-Tamera Blair Darden

No comments:

Related Posts Plugin for WordPress, Blogger...