As fun as it is to walk into an air-conditioned store with anticipation of swiping your credit card for a bag full of pretty things, sometimes all you really have time for is online shopping. However, open 24 hours a day with limitless nooks and crannies, the world wide web can indeed be a really wide, disconcerting world. So here are five online stores to guide you in the right direction, preventing that overwhelming feeling of helplessness like a kid lost in a supermarket. Need Supply Co. for reasonably priced style (pictured above) -- This Virginia-based online shop carries trendy but not-too-trendy clothes that seem very high-end. However you're in for a real treat when you look at the price ($48 for that romper? Score!). It could be the beautiful models, good lighting, or the high-fashion aesthetic of its lookbooks, but excellent style doesn't lie. More after the jump!
Text Kristina Bravo
Sources: Need Supply, Bona Drag, Fred Flare, Etsy, Three Feathers Vintage, DisciplesOf, La Garconne
Bona Drag for edgy jewelry -- Bona Drag, which means "nice outfit" in 1960's London gay culture lingo, features a well-curated collection of independent labels from around the world. If you're looking for jewelry that are unique and a little offbeat, look nowhere else. Bona Drag carries Pamela Love, Bliss Lau and Made Her Think to name a few.
Fred Flare for cute things you didn't know you needed -- Deriving its name from Fred Astaire, this NYC-based shop carries the most adorable merchandise on the web. A Holly Golightly sleep mask may not be entirely necessary, but waking up in something as cute as this may just brighten up the rest of your day; same with using these measure your love measuring cups to make your breakfast.
Etsy for everything hand-made and vintage -- Move over eBay. This seller-based site is geared towards the more fashionable shopper. Not only will you be helping independent business owners and the craftiest individuals out there, you will end up with original duds that four other people at an Urban Outfitters store won't be wearing. So whether you want a vintage Karl Lagerfeld jacket for $50 or other thrift-store treasures that you weren't able to find yourself, Etsy will make your life easier with style.
La Garconne for effortless luxury -- If you're really itching to spend some cold hard cash for clothes that you'll treasure forever, then NYC-based La Garconne will be your online heaven. The shop wins the younger fashionista who has high-fashion taste but not necessarily attracted to her grandma's matching Chanel suits just yet. The site is also coming out with its own private label, so watch out!
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