Although 2012’s spring/summer campaign is a little more tame than last year’s backseat-changing, leather-filled campaign that showed us an edgy, blonde RiRi, it still delivers in the sexy department.
Lace lingerie, a silk camisole, striped hot pants, and a nice serving of denim is seen in the new campaign, shot by Mert Alas and Marcus Piggott. Dawning a new brunette look, RiRi wears zero accessories (other than her tattoos), which really puts all of the focus on fashion.
For the second year running, Armani may have put together one of the best ad campaigns of the year, and this is only the first taste of SS'12.
Check out more photos from Rihanna’s sexy new Armani ad campaign after the jump...
