Runway Relief: Killing Breast Cancer One Step At A Time

The Spring/Summer 2012 Fashion Week in New York City will not just be on-trend, it will be helping find a cure for breast cancer. For the second consecutive year Nine West has teamed up with some of the elite models to wear the specially designed boot that will monitor their steps, from castings to fittings, all the way up till they walk the runway.

These boots, equipped with The Fitbit Wireless Activity Tracker, will count the models steps and for ever mile walked Nine West will donate $1 to Fashion Targets Breast Cancer. But, the consumer can also help the cause with limited edition fashions from Nine West and Fruit of the Loom.

Starting August 1st, the limited edition boot will be available at Nine West stores and online for $199, and a limited edition messenger bags (signed by renowned photographer Nigel Barker, celebrity stylist Leslie Fremar, top fashion models and designers) will be available for $59. The Fruit of the Loom tank, designed by Leslie Fremar, will be available at Nine West stores for $25. All proceeds will go directly to Fashion Targets Breast Cancer, and shoppers can also make a $1 donation at checkout from August 15th to October 31st.

To learn more about the cause, check out Ninewest.com. Columbia Records also created a compilation CD due out August 30th featuring John Legend and others.

Text Dalton Brasington

FEED

This past 4th of July weekend, as I was soaking up the rays on Long Beach Island, I couldn’t help but notice all the fun beach accessories worn by my fellow sun worshippers. There were glamorous shades and bright bikinis but what really caught my eye were all the chic beach bags. A friend I was with had an adorable but sturdy straw tote she found on the streets of Kenya. Needless to say, all the cute bags around me led to an intense online search for the perfect beach bag once I got home. Without much difficulty I found what I believe to be the most ideal beach bag. Not only is the “FEED Guatemala 3” bag, handmade by the country’s female artisans using traditional Ikat fabrics, super stylish, but it also supports women artisans and provides funding which helps UNICEF supply micro nutrient supplements to the children of Guatemala. The purchase of a “FEED Guatemala 3” bag for $39 (sold exclusively at Lord & Taylor) helps provide daily nutrient powder for 3 Guatemalan children for 1 year. With this bag you can be the envy of all the beach bums and do something good, what could be better?

By Jessica Best