Last month, Keds announced a limited spring 2012 capsule collection of its Champion shoe, produced in collaboration with Madewell. Featuring multicolored stripes and polka dots, the design of the shoes were inspired by art-deco elements from the Madewell spring 2012 collection.
Also, in late February, Pro-Keds released its spring lookbook in a more visual form. The video is extremely simple, as it follows two friends who take a trip through New York City. Set to a slow-paced hip hop beat with almost no dialogue, the video effectively showcases the spring launch.
Finally, in the spirit of saving the best for last, Keds has released its fall 2012 lookbook on the heels of its collaboration with Opening Ceremony last season. Varsity cardigans and crewnecks, lightweight trenches, cropped print pants, and sixties-inspired dresses make up the collection.
With such a powerful showing in February, Keds is off to a steady start as we enter the first full week of March. Feel free to check out the Pro-Keds video lookbook after the jump.
