Yes. That Lindsay Lohan. Emanuel Ungaro plucked the young actress to consult with him on a Summer 2010 collection.Since Lohan has no formal design training, her role will simply be "artistic adviser" according to the fashion house. She will be working directly with chief designer Estrella Archs and according to Reuters, she'll be "contributing her experience as a consumer of luxury goods."
Is this the new trend? Before, celebs started their own lines but now they've started infiltrating the established brands (Kanye West/Marc Jacobs; Ashlee Simpson/Stuart Weitzman, etc.).
Hopefully Lohan will actually have some design advice and not simply be a marketing tool for the label. We'll see....
--Daphne Muller
2 comments:
While I'm personally not a fan of Lohan (or Kanye West/Ashlee Simpson) I can see why the designers would want to do this- these actors and musicians all have a solid fanbase and an established fashion sense. What they wear, others wear... which is sort of the basis of how the fashion industry works. It's just the same as when actors say who they are wearing at award shows- designers have always used celebrities for promotion and will continue to do so.
Nothing new.
screw the celebs i want MODELS!
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