Hewlett Packard loves the Ladies

When Sex and The City Sequel comes out next week, many fans will probably notice a small change with Carrie. Aside from the constant trend swap (from New York Chic to Dubai Decadence), Carrie will no longer be a Mac user. She has been one for years. Her new go to laptop will be from Hewlett Packard, who after collaborating with Vivienne Tam for the mini floral-printed laptop, will now be speaking to hundreds of women through Carrie.

Apparently, Hewlett Packard's new marketing strategy involves catering to women, with the "PC is Personal Again" campaign, with Sarah Jessica Parker (Carrie) its spokesperson. Hewlett Packard is taking the inch to a mile thing seriously because they are even opening marketing driven "boutiques" in major cities pairing laptops with women apparel and accessories. The first opened in Berlin and will be rolling out to Sao Paulo, Beijing, Tokyo and Milan as well as department retailers including Saks Fifth. Hopefully this is not a waste of money on their end.

-Tamera Blair Darden

Will you get Carrie-d away?

Sarah Jessica Parker has become a fashion icon starring as Carrie Bradshaw in Sex and the City. Well, rumor has it she is the new face of Haltson's Spring/ Summer 2010.

Parker will also be taking an active design role with Haltson, maybe even that of creative director. She is definately no stranger to the fashion world. Outside of being Carrie Bradshaw, SJP started her own clothing line in 2007 Bittin for Steve & Barry. Her afordable line was discontinued a year later.

Reports are saying the she is getting paid around 1.5 million for the deal with Haltson. More from the line is set to come out around the same time as Sex in the City 2.

The pressure really is on for SJP working with a line who was favored by; Jacqueline Kennedy, Bianca Jagger and Elizabeth Taylor.

Will you be putting a little Carrie Bradshaw in your wardrobe?

-Jennifer Nikolevski