Prada's Fall/Winter ad campaign: Ladies who lunch

Prada recently came out with their new advertising campaign, featuring six models who did a fantastic job drawing the crowd into their fall/winter 2011 line. Prada is known for their rich, innovative and edgy pictorials that ultimately do astonishingly well for them in the long run. The 23 photos from Prada.com showcase their new line of women’s shoes, handbags, sunglasses and ready-to-wear.
Snake skin seems to be a common occurrence in the line; the shoes, clutches and even the socks are displaying the slithering pattern. The shoes are mostly square heeled with button open closure; they certainly add a sense of chic chunkiness. Another favorite aspect to this campaign is their new folding glasses. High end designers everywhere need to take notes from Prada’s cutting-edge gift to their customers; accessibility.

Back to the pictorial, the ladies who lunch are soft and endearing meets cultivated and relaxed. Models, Frida Gustavsson, Kelly Mittendorf, Ondria Hardin, Antonia Wesseloh, Julia Zimmer, and Dorte Limkilde practically dove, gracefully into a pool of snow with their furry swim caps ready for the chilly winter; which they pulled off impeccably. The couch set up was relative to those numbing winter days, when staying warm and lounging inside is a given. Now, the given is to be wearing Prada’s 2011 Fall/winter line while doing so. Inventive and creative thinking are the most important bearings that any designer’s advertisers can have. The visionary thinking of Prada’s ad campaign team really hit the nail on the head revealing these pictorials to the world; someone needs to snatch those snake skin high socks, immediately-they rock!

Text Jordan Bossman
Source(s): Prada