Keep With the Holiday Spirit and Donate Your Denim

Hopefully you cleaned up in the gift department this Christmas, so why not clean out your closet while you’re at it. After all, you’ll have to make room for all your new swag, and the folks at Madewell are giving you a little more incentive. The store has teamed up with the International Child Art Foundation for a holiday denim drive. So those rumpled old jeans that you won’t ever be wearing again (admit it) can be put to use in children’s art projects. And there’s an even bigger reward for you than that warm-and-fuzzy feeling: As a thanks for your donation, Madewell will give you 20 percent off of a brand new pair of jeans (like the rail-straight pair featured above) in the new year.

Don’t wait ‘til spring to do some cleaning. Stop by your closest Madewell store between now and December 31 to make your donation and receive your discount. After all, giving doesn’t have to end with the holiday season!

Text Kara Solarz
Image Madewell